NAME: HONEST PROTEIN BY ARLA
CLIENT: ARLA FOODS
SCOPE: PACKAGING & BRAND IDENTITY
ADC AWARDS CUBE 2018
The health trend is no longer a trend, it's a fact.
We workout more than ever and protein today is
limited to a conscious target group.
It's sold in stores filled with testosterone and online everything is perceived as a jungle. we see a lack of an easy accessible protein without any additives.